Contrary to what Kermit has to say about being green*, I believe it is quite easy. I am committed to environmentalism and have been for nearly my entire life. Following are some of the ways I extend environmentalism into my studio:
- I run a “virtual studio.” My team works together remotely from our homes and we only meet in-person when necessary. The result is a smaller footprint across the board: a zero-mile commute, smaller consumption of land and no additional buildings to heat/cool.
- I utilize 100% renewable energy. My studio/home participates in Portland General Electric’s renewable power program in which 85% of our power is wind generated and the remaining 15% is generated from new biomass sources.
- I am conscious of my use of physical materials. Files exchanged with clients are sent electronically rather than on CDs, information is printed only when necessary, all paper materials I use (printer paper, business cards, etc.) are printed on recycled/recyclable paper and printer cartridges are refilled.
- Virtual meetings are my method of choice. Whenever possible, meetings with clients and team members are conducted via instant messaging, telephone or web conferencing to avoid unnecessary driving/flying.
- I work in natural light. Whenever possible I open the blinds to let the sun illuminate my studio. And when sunlight is unavailable I utilize low-watt, compact fluorescent light bulbs as an alternative.
*Obviously context of the word “green” is important here. Enjoy the video and move on.
- Awards/Efforts
- Environmentalism
©2004–2010 Mark Wyner Design, Portland, OR, 503-345-3311